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Meet the designer

I'm Gaëlle.
(pronounced Gail, rhymes with kale 🥬 and snail 🐌)

I studied advertising and design in college and began my career as an art director at an advertising agency. Today, I bring that background in creative thinking and storytelling to helping businesses build thoughtful, distinctive brands.

I've always been a health nut, but let's be real, I'm also a sucker for chocolate almond croissants with my coffee. 🥐 ☕️ It's all about finding the balance, right?

My passion for wellness eventually led me to become a certified Integrative Health Coach through the Institute for Integrative Nutrition (IIN), deepening my appreciation for the businesses and practitioners helping people live healthier, more fulfilling lives.

Through Écru, I bring my love of design and wellness together, helping businesses and practitioners create brands that feel like them and connect with the people they want to reach.

Work with Gaëlle

A moodboard of my favorite things

- Maren, MareMade Cookies

“Gaëlle helped me bring my vision to life by branding my cookie company even better than I dreamed it to be. She has a TRUE creative talent that is unmatched and it shows in every layer of her work. She can sense the vision and fully embody it when it’s brought to life.”
“I am beyond pleased with the brand identity Gaëlle has developed for my business. She created a vibrant, approachable and positive vibe that my community aligns with while engaging new, prospective clients. Thank you, Gaëlle, for your creative vision, strategic approach and stellar follow through for my brand.”

- Lorraine, My Chakra Center

“I had so much fun working with Écru Designs. Gaëlle made the experience so easy and fun. She was able to take a pain point in my business that I was frankly embarrassed by to something I am so proud of and excited to share!”

- Emily, Cardinal Counseling

“My experience working with Écru Designs was excellent. Throughout the engagement I felt like they understood my business and were producing outstanding deliverables. After working with Écru Designs, I am really proud to show friends and family my brand.”

- Kyle, St Malta

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                      Because your brand should look as good as it feels.                      Because your brand should look as good as it feels.                      Because your brand should look as good as it feels.                      Because your brand should look as good as it feels.